For local SEO agencies that report across both organic and paid channels, Swydo automates white-label reporting connecting SEO, PPC, and social data sources in a single platform. Based in the Netherlands, it is GDPR-native and popular among European agencies for its clean reporting interface and multi-channel coverage.
What Swydo Actually Does Well
Swydo’s reporting templates cover both SEO and PPC in a single report, which is useful for agencies managing multi-channel campaigns. Data integrations with Google Analytics, Search Console, Google Ads, Facebook, Instagram, and Bing Ads pull all major channel data into unified client reports without switching platforms.
The template library and cloning system allow quick replication of a report structure across new clients. Automated scheduled delivery sends branded reports to clients on a monthly or weekly schedule. Monitor mode provides real-time alerts when metrics drop below defined thresholds, adding a proactive notification layer on top of periodic reporting.
White-label options include agency branding, custom domain hosting for client dashboards, and custom report cover pages.
Local SEO: What Swydo Covers
Swydo integrates with Google Analytics, Search Console, and Google My Business for local SEO data. For agencies managing local SEO alongside Google Ads and social channels for the same clients, Swydo consolidates multi-channel reporting in a format familiar to clients who review all marketing channels together.
Swydo does not include rank tracking, citation tools, or local SEO analysis features. It is a reporting platform.
Pricing at Scale: What Agencies Pay
Swydo pricing is based on the number of reports:
| Plan | Monthly price | Projects | Tracked keywords |
|---|---|---|---|
| Base plan | $69/mo | 10 data sources | Unlimited reports + users |
| Extra sources | $4.50/source | Per additional source | Sliding scale discounts |
Annual billing reduces base fee to $62/mo. All plans include white-label, unlimited reports, and unlimited users. See current pricing at swydo.com/pricing.
Data Ownership: Where Your Information Lives
Swydo is a Netherlands-based EU company. Platform data is hosted on EU infrastructure with GDPR compliance. Data processing agreements are available, making it GDPR-native rather than GDPR-adapted.
Reports and dashboard configurations can be exported as PDF and CSV. Underlying data remains in source systems.
Frequently Asked Questions
Is Swydo GDPR compliant?
Yes. Swydo is based in the Netherlands with EU-hosted infrastructure. Built with GDPR compliance as a native requirement rather than a later adaptation. Data processing agreements are readily available.
Why is Swydo useful for agencies managing both SEO and PPC?
Swydo integrates both SEO data sources and PPC platforms in a single report, allowing agencies to deliver one unified performance report to clients rather than separate SEO and PPC reports. For clients wanting a single view of all marketing investment, this is a practical reporting convenience.
Does Swydo support local SEO reporting?
Yes. Swydo integrates with Google Analytics, Search Console, and Google My Business, covering local SEO performance data alongside paid campaign data in a single client report.
What is Swydo’s monitor feature?
Swydo’s monitor feature allows setting metric thresholds that trigger email alerts when performance drops below defined values. For agencies wanting to proactively identify underperforming campaigns between monthly reporting cycles, this adds a real-time alert layer on top of scheduled reports.
How does Swydo compare to DashThis?
Both are automated white-label reporting platforms at similar price points. Swydo has stronger PPC and multi-channel integration and is GDPR-native, making it more appropriate for agencies with EU clients and multi-channel reporting needs. DashThis has a simpler interface and a CSV upload feature for custom data.