AgencyAnalytics Reports on Local SEO. F! Insights Does It.
AgencyAnalytics is a reporting dashboard — it pulls in data and shows clients charts. F! Insights runs GBP audits, generates service pages, manages post cadence, handles billing, and finds new clients. Different tools for different jobs.
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What you’re paying for at each scale
| AgencyAnalytics (20 clients) | F! Insights | |
|---|---|---|
| Reporting dashboards | ✓ | — |
| GBP management | – | ✓ |
| Bulk prospecting | – | ✓ |
| AI lead outreach | – | ✓ |
| Post cadence engine | – | ✓ |
| Service page generation | – | ✓ |
| Built-in client billing | – | ✓ |
| Self-hosted | – | ✓ |
| White-label | Agency tier ($239+/mo) | Your domain, always |
| Est. monthly cost | ~$469/mo | $300/mo |
Agency plan ($239/mo) + 10 extra clients at $18/mo each ($180) + Rank Tracker add-on ($50/mo) = $469/mo at 20 clients. AgencyAnalytics pricing as of June 2026.
What you’re actually buying
No GBP management
AgencyAnalytics reports on GBP data — it doesn’t change anything in GBP. No post scheduling, no optimizer, no profile gap analysis, no direct push to Google.
No prospecting
No scanner, no bulk prospect tool, no AI outreach generator. AgencyAnalytics is for clients you already have.
No service page generation
No content tooling of any kind. Reports in, reports out.
No client billing
No Stripe integration. Invoicing is handled elsewhere in your stack.
Per-client pricing compounds
Agency plan covers 10 clients. Client 11 adds $18/mo. Client 20 adds $162/mo cumulative. Rank Tracker is a separate $50/mo on top.
What it does well
AgencyAnalytics connects 80+ data sources and builds white-label dashboards. For multi-channel client reporting — Google Ads, Facebook, Search Console in one view — it’s genuinely good.
Built for delivery, not just reporting
Prospecting
Embed the free scanner on your site. Any visitor scans any local business and gets a scored GBP audit — eight categories, competitor names, live Google data. Leads log automatically.
AI outreach
Generates a pitch from the scan data. Specific competitor, specific review gap, specific PageSpeed score. Each one is written from what’s true about that business.
Client management
One dropdown per client: GBP posts, service pages, profile optimizer, rankings, review templates, post cadence. Everything in one place, deep-linked.
GBP optimization
6-item checklist per client. AI suggestions for each gap. One-button push to Google.
Client billing
Connect Stripe, set your pricing, keep 100%. No per-client platform fee.
Self-hosted
Everything runs on your WordPress site. Your data stays in your database. Cancel and the data is still yours.
Honest take
AgencyAnalytics makes sense if:
- Client reporting across multiple channels (paid, social, SEO) is a primary deliverable
- You need polished white-label PDFs and scheduled reports
- You’re a full-service agency where local SEO is one of many services
- You don’t need prospecting, GBP management, or billing from the same tool
F! Insights makes sense if:
- Local SEO is your core service and you need tools that do the work, not just report on it
- You want prospecting, delivery, and billing in one place
- Per-client pricing doesn’t fit your business model
- You want your data self-hosted, not in a third-party cloud
Some agencies use AgencyAnalytics for cross-channel reporting and F! Insights for the actual GBP work and prospecting. They serve different layers of the stack.
One License. Every Client.
$300/mo. Unlimited clients, unlimited locations, no per-client fees, no add-ons.
Does F! Insights produce client-facing reports?
Not in the polished PDF/dashboard format that AgencyAnalytics does. Audit reports generate from scan data, but a full cross-channel client reporting suite is not what F! Insights is built for.
Can I use both?
Yes — and many agencies do. AgencyAnalytics for reporting what happened, F! Insights for doing the local SEO work and finding new clients.
Does F! Insights track rankings?
Yes. The Rankings tab in the client workspace pulls live data via your Google API key — maps pack visibility, organic positions, and competitor gaps.
What happens to my data if I cancel?
It stays in your WordPress database. F! Insights never holds your data — it’s your server, your database, your records.